TESTIMONIALS
A Google search lead me to Anthony Alan. Excellent, professional and efficient service. At all times Anthony acted with the utmost integrity and gave us honest responses. We received very good prices and all monies were deposited while we waited. He is highly recommended.
— Janeen DK
Outstanding service, the entire process took less than 24 hours.
— Heinrich C, Kraaifontein
I was a bit skeptical about selling a diamond to an online based company, but my experience was painless and worry free. I would definitely recommend Anthony Alan, and will be using them again.
— Mark D, Gordon's Bay
Best prices for your Watches... Top-notch customer service... Easy and quick shipping, evaluation, offer, and payment process. No more pawn shop sales for me.
— Albert H, Strand
My grandmother left me several high-valued items that I didn’t have a use for. I didn’t know their value. Anthony Alan was very honest and helpful, giving me a very generous appraisal and a simple procedure.
— John D, Worcester
I highly recommend this company for selling your unwanted jewellery and diamonds. They are very honest and trustworthy.
— Mary C, Constantia
Anthony Alan gave me the best price. They were fast, efficient, and walked me through the whole process.
— David E, Llandudno
I recently got divorced and no longer wanted the engagement and wedding rings. The company made it very fast and easy, and I was offered a much better price than from other competitors.
— Jonny B, Camps Bay
I reached out to to Anthony Alan on the weekend. Got a response first thing on Monday morning and was paid my watch on Monday afternoon. It was such an efficient experience!
— Resale Team
Which item are you interested in selling?
We believe that buying and selling luxury goods should be a delightful experience.
Based in Cape Town, we've cultivated a deep passion for buying premium secondhand diamonds, fine jewellery, and exquisite timepieces. Our showroom offers a comfortable and private environment where you can discuss your items with us in confidence.
Whether you're selling a luxury watch, gold jewellery, or diamonds, we provide a professional and personalized service to ensure you receive the best possible value.
With his discerning eye and extensive knowledge, Anthony Alan meticulously assesses and values a wide range of luxury items.
We invite you to experience our services firsthand during our open hours, or conveniently schedule a personalised appointment.


LOOKING FOR THE PERFECT DIAMOND?
0.52 ct K SI1 Round Brilliant Cut Diamond
- 0.52 ct K SI1 diamond
- Round brilliant cut
- GIA Certified: 6345258214
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